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Facebook Faces Congress And Why This Is A Detriment to Nonprofits
While Facebook has been under investigation by Congress, we’ve been seeing lots of changes on all of the networks that connect to the mega social network because of changes to the Facebook and Instagram APIs that are “intended” to protect your data and your privacy. Many of your apps that are connected to Facebook and Instagram probably don’t work the same as they did a few weeks ago. This is because Facebook and Instagram have drastically altered or discontinued their public APIs. (Psst, an…
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A Nonprofit's Guide to Google Ads
Google Ads is inevitably a subject that comes up around tracking online performance, website visits, and conversions. Too often, nonprofits with limited resources and small or nonexistent digital teams leave their monthly $10,000 Google Ad Grant untouched, or abandon their accounts when things become too complex to manage on a regular basis. But using AdWords doesn't have to be out of reach, and the traffic it drives can be a pleasant surprise. If you take just a few minutes to dive into your…
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Web Design Best Practices
Half a second The time it takes for a person to form an impression about your organization after landing on your website. 5 seconds The time you have to engage someone visiting your site, and tell them the mission and goals of your organization. You may have heard the term "above the fold". This references the content that appears on a website without scrolling down. Examine your content above the fold. Does it grab people's attention? Does your website tell…
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300 Women Just Came Forward About Their Harassment in Tech
Tech's Dirty (Not So Little) Secret This is the story that isn’t being told, but needs to be. Women are being harassed in the tech sector at an alarming rate, and it isn’t being reported. The stories that have been told by the media, and the women who have come forward, are not isolated incidences. This is an epidemic. Women Who Tech partnered with polling firm Lincoln Park Strategies in August of 2017 to…