posted by Rad CampaignAllyson Kapin on 03/27/2012
Did you know that in 2011, 16% of new donors gave via online gifts up from 9% in 2007? Or that the median revenue per donor for multi-channel supporters was $228 compared to $89 for offline and $113 for online donors?
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posted by Rad CampaignAllyson Kapin on 03/13/2012
As online giving trends steadily increase, nonprofits need to embrace and maximize multichannel fundraising.
But what if you’re just getting started? It can be an overwhelming and daunting task! Well look no further: in this webinar, we’ll show you the ropes on how to get started with multichannel fundraising.
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posted by Rad CampaignAvi Kaplan on 03/01/2012
A new report is out today that explores the impact of Give to the Max Day: Greater Washington, which was held for the first time in November. There are some great takeaways for nonprofits thinking abut social fundraising and communities considering organizing giving day events of their own.
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posted by Rad CampaignAllyson Kapin on 02/08/2012
Ever wonder how charitable your city is? You’re in luck because Convio recently released their report on the 273 most generous cities across the United States. Convio analyzed cities with total population of more than 100,000 based on per capita online giving and the total amount donated through the Convio platform.
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posted by Rad CampaignAllyson Kapin on 01/25/2012
Mark Zuckerberg is a pioneer of the social web. Over the last eight years he’s led Facebook from a scrappy startup to one of the most powerful and influential companies. But when Zuckerberg says that email is going to die because young people prefer to text, you can’t help but laugh at the irony since providing your email address is actually how you register for a Facebook account. Despite how the web has transformed over the years, email is the one constant that has remained and is not going away anytime soon.
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